The SMART Destinations of the World is a membership organization that provides a resource center for its members. These members have a place to go to have their questions answered on sustainable issues via an online forum, training workshops, or on-site demonstrations. This resource center facilitates dialogue and creates information sharing among its members where they can go to ask questions on potential projects, conservation and hospitality concerns, post vacancies for available positions at their business, or any other issues that the member may have.

The SMART Destinations Network will also market and promote group as a collective whole that highlights their commitment to sustainability as well as their specific destination. The marketing and promotions will include a website that will feature each member, representation in travel and trade shows in the United States and Costa Rica, and a public relations campaign that will highlight each member’s sustainability in several media avenues including the Internet, magazines, newspapers and television.

The members of the SMART Destinations Network are small to medium sized lodges and inns of Costa Rica dedicated to the conservation, hospitality, and sustainable issues. This network of businesses is already established in Costa Rica but will expand to the rest of Lain America and the Caribbean regions.